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2015  (Vol. 6, No: 2)

Titiya Netwong

Vol. 6, (2): 045-049


Abstract

The objectives of this study were 1) to study and synthesize the status of management for university library in Thailand to ASEAN community, and 2) propose the university library in Thailand to ASEAN community model. The samples were 5 directors of Library Center from five universities and 14 experts in the field of academic libraries and information sciences from fourteen universities. The data was collected by interviewing and a questionnaire. The statistical analysis included contents and mean from IOC (Item Objective Congruence). The findings were as follows: 1) Management of the university library in Thailand began to preparing for the ASEAN community. The management policy of university library was from the policy of the university to identify the genetic activities of the library. Operational issues focused on the development of learning resources to support education in ASEAN. The libraries must have a support policy for the ASEAN community, budgeting for management and promotional activity/project support ASEAN community, personnel readiness, instructional services in the region, academic services and research in the region, service searching and development of digital contents in more than one language, the environment of libraries to learning atmosphere ASEAN, cooperation between libraries in the region and quality assurance compliance with the quality assurance supporting services of ASEAN community. 2) The model for the university library in Thailand to ASEAN community consisted of 7 components as followed: 1) management 2) servicing 3) personnel 4) information resources 5) information resources management and knowledge warehouse 6) learning environment and 7) cooperation network.

Keywords: University Library, ASEAN Community, Library Model

Received
 Accepted
December 2014
February 2015
 

HarnShian Boo

Vol. 6, (2): 050-058


Abstract

Research into women’s engagement in unpaid domestic work has been scarce in the Malaysian context despite much research having been done in understanding unpaid domestic work in Western and Asian countries. Little is known about a number of salient issues, including time spent on housework and the factors that influence Malaysian women’s engagement in housework. This study has two key aims. First, it aims to explore the total time spent by women on housework in Malaysian families. Second, it aims to identify the factors that encourage or impede women’s engagement in housework. The findings of quantitative data analysis (N=859) suggests that women spent more time on housework than men. I argue that ethnicity is an important factor in explaining women’s housework time. Time availability measures show strong association with Chinese women’s housework time but do not account for Malay women’s housework time. This paper concludes that there are ethnic differences in women’s housework time.

Keywords: Ethnicity, Gender, Housework, Malaysia

Received

   Accepted 
December 2014
   February 2015
 

Abstract

Fashion industry is one of the fast developing and extremely popularized segment of economy. Market fashion industry is also called fashion-retail market with a total value in 2012 of more than 50 billion USD. The relevance of the topic of this article is caused by the growing attention to the fashion sector in the last years, especially to famous brands like New Yorker, Zara or H&M. More new fashion houses have set ambitious targets to speedy promotion of their brands to the market. Thus, the key idea of this paper is to estimate and element the different forms of H&M success through description of current gaps and obstacles in its supply chain. The methodology used is based on revision and critical analysis of the existing literature. This paper examines the impact of agile supply chain integration on the following critical parameters: integration, planning, workflow, and new business models. The general outcomes of the research prove that H&M success is based on the previous research studies by adopting integrated business approaches and benefits of supply chain integration, namely reduced costs, increased flexibility, faster response times, efficient and effective coordination methods. The review is a useful tool to consider supply chain from the perspective of agile supply chain and retailers planning to know more on H&M success in supply chain management.

Keywords: Supply chain management, agile supply chain, H&M.

Received
   Accepted
 January 2015
   February 2015
 

Abstract

There is little to no research on the impact of the North East Asian geopolitical changes on Mongolia in the early 19th-20th century. Based on the earlier research on the independence of Mongolia, it was believed that it was triggered by the colonization policy of the Qing state starting from 1901. However, based on the recent research it is more likely that the anti-Qing sentiments in Mongolia started even earlier – during and after the Japan-Qing war.

This article attempts to find the real reasons behind the rise of such sentiments and change of power distribution in the North East region of Asia. The article discusses two major wars that occurred in the early 20th century, each separately, showing their consequences and impact on Mongolia.

Keywords: Geopolitics, independence, separation, Mongolia, Japan-Qing war, Russo-Japan war

Received
 Accepted
February 2015
    February 2015
 

Abstract

The present study explores Korean drama with reference to the drama series “My Love from the Star”, including trends, the unprecedented fervor the dramas have created in Taiwan, and the development in entertainment and economy in terms of consumption and identification since the 1990s. Many people have imitated the fashions from the drama, and Korean dramas in general have also generated a positive reputation for all Korean products. The attending of fan events and the behavior imitation represent identification with Korean popular culture and a new awareness and identification of the self. This kind of fan group behavior is closely related to the drama and the drama’s idols. Identification is an important element of self-awareness, and consumption seeking self-awareness brings even greater benefits. The drama’s impacts on the economy cannot be under-estimated.

Theatrical features are also a focus of this study. The script and the acting have been important to the imitation by Taiwanese dramas of Korean dramas through the years. The present study holds that most Korean dramas present an intersection of fantasy and reality, making the dramas more appealing. In addition, the movie-like assassination plot was typical of Korean dramas, offering relief from the main love story, and incorporating a novel and imaginative plot development. The present study utilizes self-experience and observation to understand Taiwan’s Korean drama fan group behavior, creation of the consumer and identification with the show.

Keywords: Korean wave, identity, cultural consumption

Received
 Accepted

December 2014

   March 2015